Hundreds of people joined us for our Premiere webinar and we were so glad to have gotten so many and so many very engaged questions from the audience. Watch the full session below - underneath some quotes by the panelists. 

Dirk Hoerig, CEO with commercetools

'We have created and help build the MACH market since 2013. Now the market is mature enough and we want to help companies navigate the entire landscape.’

Elaina Shekhter, CMO with EPAM Systems

‘It is much more complex now to navigate the tech landscape. We want together help building the next generation experiences. As advisors we get questions like: what does the next bank look like!’

Neha Sampat, CEO with Contentstack

'Joining in the MACH Alliance is really about attracting talent. Us working together will help us attract the people who want to change the status quo.’

Sonja Kotrotsos, GTM lead for Europe with Contenstack and VP of the MACH Alliance

'We are an open platform and invite companies to join the movement. The requirements for becoming a member are on the website.' 

Kelly Goetsch, CPO with commercetools and President of the MACH Alliance

Q: What type of standards is the MACH Alliance looking to set? 

A: MACH ís the standard we are setting! 



Content Type




MACH Alliance

Spotlight on Enablers: How MongoDB Delivers the Foundation for MACH Adoption

MongoDB joined the MACH Alliance in January 2022 as one of the first Enabler members. As a leading cloud-native general purpose database platform, MongoDB has long been an advocate of microservice architecture enabling modern, flexible, and composable technology ecosystems for its 40,000 customers, spanning 100 countries.


MACH Alliance

MACH Annual Research

MACH Alliance, the group of independent tech companies dedicated to advocating for open, best-of-breed technology ecosystems, today released the results of its third-annual Enterprise MACHified research, conducted by independent research firm MEL Research in December and January.


MACH Alliance

Shoptalk Vegas: Buzzword bingo