Challenge

With the level of growth Rally House was experience, combined with changing customer behavior and expectations, they had to take a leap and invest in retail tech to help fuel their growth and deliver the kind of experiences they want their customers to have.

Rally House previously had a legacy POS system in place that was difficult to use, frequently didn’t work as it should do (which resulted in countless IT support calls from store associates and managers), didn’t have omnichannel capabilities, and wasn’t integrated with their website or other stores.

In their words; it was very slow and very simple.

They needed to find a solution that would fit with their ambitious growth plans and be able to scale with them.

Strategy

Aaron Liebert, Rally House CEO, explained: “Most of the POS solutions we looked at were not out-of-the-box and the implementation fee was more than the subscription fee. We don’t have a team of 25 developers to work on a million dollar implementation over two years. We needed something quick, seamless, and hassle free. With Sitoo basically being 90% out-of-the-box and having all the omnichannel capabilities we were looking for, it was a no brainer.”

"The other awesome thing is, with the MACH philosophy, it’s a partnership with our suppliers like Sitoo because it’s solution focussed and centered on the best way to solve the problems that are specific to our business."
- Kristen Liebert, Vice President of Business Transformation and Treasurer at Rally House

Method

Kristen Liebert, Vice President of Business Transformation and Treasurer at Rally House, explains: “The technology we were using wasn’t growing with us and was really holding us back. We needed products that could scale with us and handle the high volume we were starting to see. We wanted technology that was omnichannel and would take us into the future.

“With our legacy systems - because they were slow and unstable - our associates didn’t even try to get customer capture because it was one more thing that would slow down the transaction but now we’re seeing a 90% customer capture rate in many of our stores because the technology - and the way it integrates - is so seamless. 

“Being able to pick exactly the right solution for your business and being able to be agile and adaptable to meet consumer demands as we go into the future is the absolute key to surviving in retail."

Read more about this case study here