Building omnichannel experiences the MACH way, from scratch

Jub 7, 2021

This episode of The MACH Alliance Podcast features Rainer Knapp, Global Director IT & Digital at Wolford. He talks with Sonja Keerl about creating omnichannel experiences using MACH, including how they overcame initial doubts from the board and scepticism around the project being financially viable.

Delivering speed and performance for PUMA

Apr 25, 2021

As one of the world’s leading sports brands, PUMA operates in a lot of different geographies and markets. But with it has come a lot of different technologies and systems and a model that didn’t put digital at the heart of its operations. Time to market was slow, there were a lot of software issues, and initiatives sometimes just couldn’t get off the ground.

Bypassing the hesitancy for change: Making a business case for MACH with Peter Burggraaff

Apr 23, 2021

Shaping the tomorrow for an enterprise cannot rely on how they got to today. They need to dare to let go of what they feel comfortable with, says Peter Burggraaff, Partner & Director at Boston Consulting Group.

Sprinting to the start line: Adopting MACH in a B2B business with Gireesh Sahukar

Apr 22, 2021

With over 100 years under their belt, Dawn Foods is a leading manufacturer and distributor of bakery ingredients in over 100 countries. But with little to no eCommerce and digital presence, they were left asking themselves “what do we need to do to stay in business for the next 100 years?”


Welcome to The MACH Alliance Podcast

Apr 23, 2021

This is The MACH Alliance Podcast, a show about enterprise digital transformation, one that goes beyond theory and best practices. We bring you into the room with enterprise leaders who are embracing cutting-edge technology for good reason, and ask them: what does it really take to fundamentally change an enterprise?