2023-09-07
MACH definition mentioned in the 2023 Gartner® Magic Quadrant™ for Digital Commerce
The term “MACH” has been listed under the Acronym Key and Glossary Terms in the latest Gartner Magic Quadrant for Digital Commerce.
Please find below blogs, view points, whitepapers and more good stuff from the MACH Alliance, guest experts and members.
2023-08-16
Beyond the Hype: MACH-Enabled AI for Search and Merchandising
In a few years time, there will be two types of companies: those that have adopted artificial intelligence (AI) technologies and those who do not exist. Despite the hype around AI, we’re already seeing real and tangible benefits for businesses that choose to invest in it.
2023-08-04
Leapfrogging Outdated Tech Stack: Empowering Digital Teams while Ensuring IT Peace of Mind
In today's fast-moving digital landscape, businesses are constantly challenged to stay ahead of the curve. As a Chief Digital Officer (CDO) or a C-level executive, you understand the criticality of embracing technology to drive innovation, enhance customer experiences, and improve operational efficiencies. However, many companies find themselves burdened with technical debt, holding onto outdated technology that hampers their ability to keep pace with the rapidly evolving digital world. Incremental changes alone won't cut it anymore. It's time to leapfrog your tech stack without busting your budget, empowering your digital teams while providing peace of mind to your IT department.
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2023-08-02
Unlocking the Potential of B2B Digital Commerce with MACH
For today’s B2B buyer, an in-person rapport with the sales rep is no longer enough on its own. It must be matched by an engaging offering when the customer moves their transaction online. After all, a good relationship built in person can quickly be lost if customers are then negatively impacted by badly designed digital processes and experiences.
2023-07-26
Applying MACH Principles to Generative AI
My two favorite topics these days are Generative AI and MACH, two topics that don’t on the surface seem very related. But actually, we can apply the lessons learned from a MACH approach to the implementation of Generative AI and reap some of the same benefits. Agility, flexibility, and vendor-lock avoidance are bonus outcomes achieved if we leverage a MACH strategy.
2023-07-19
Four tips from AWS for succeeding with MACH
There’s a lot of buzz around composable transformation today. In this blog Amazon Web Services (AWS) will explain some important concepts that will help you navigate the waters of Microservices-based, API-first, Cloud-native and Headless components—known as MACH.
2023-07-18
MACH Global Research 2023 Blog Series Pt. 4: The Myriad Benefits of MACH
In March, we released the results of our third annual global IT decision maker research, which surveyed 500 tech leaders from Australia, France, Germany, UK and the US. We sought to understand how MACH investment has accelerated over the past 12 months and what impact that is having on organizations’ ability to thrive in a difficult economy.
2023-07-11
3 Reasons Security is Driving Companies to MACH & Composable
2023-07-04
Preventing MACH Project Failures: Lessons Learned from the Real World
Compared to monolithic legacy systems, it can be easy to assume that composable technology is an automatic success, enjoying waves of error free experimentation and perfect implementations. But the truth is that, in the 23 years since Gartner first proclaimed that the future of business is composable, there have been MACH failures. As a community built upon relentless innovation, transparency, and open-minded learning, we must assess these disappointments and find the lessons, to drive the next wave of successful MACH evolution.
2023-06-26
Spotlight on Enablers: AWS delivers unmatched scale for MACH solutions
Amazon Web Services (AWS) joined the MACH Alliance’s Enabler category in January 2022 as the first public cloud provider. The world’s most comprehensive and broadly adopted cloud, AWS offers over 200 fully featured services from data centers globally. It serves millions of customers, including the fastest-growing startups, largest enterprises, and leading government agencies. Customers choose AWS to lower costs, become more agile, and innovate faster.
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2023-06-23
MACH Alliance Turns Three
MACH Alliance is officially three years old today. It feels in some ways like it was just yesterday we were concepting this organization on a napkin in a London pub. In other ways, it feels like we’ve been at it forever. It’s an interesting paradox, but we’re embracing both the newness and the energy of what we’ve built while also feeling extremely proud of how far we’ve come.
2023-06-22
5 Conversations Business and Tech Teams Should Have About Enterprise Data Security
Global cyberattacks increased by 38% in 2022, compared to 2021 as reported by the 2023 research report from Checkpoint. 83% of organizations had more than one data breach in 2022 (IBM, Cost of a Data Breach Report 2022). As a result, decision makers have become much more aware of the threats on their data, driving change to how security needs to integrate with business operations in the future.
2023-06-19
The Launch of the Women in MACH mentorship program: Shattering the Silicon Ceiling
The Women in MACH mentorship program aims to shatter the silicon ceiling and increase equity for women in tech through mentorship, skill-building, networking, and professional development opportunities. Facilitated by the MACH Alliance, our mission is to build a supportive community for women in all stages of their career, giving them the space to learn from and inspire each other.
2023-06-09
Meet Your MACH Ambassador: Justin Thomas, Head of Digital Experience at Kraft Heinz
The MACH Alliance is very excited to welcome Justin as a MACH Ambassador. Our Ambassadors are a carefully selected group of business and technology experts with a wide range of experience across industries and backgrounds. Passionate about the benefits a modern architecture can bring to an enterprise, our Ambassadors have graciously committed their time to support the mission of the MACH Alliance by writing, speaking, and serving as subject matter experts to help empower companies to go MACH.
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2023-05-31
The MACH Tech Check - Prerequisites for Vendors
The tech check is the most critical first filter in our evaluation process. It enables us to review every element of a vendor’s technology - the M (microservices), A (APIs), C (multi tenant SaaS) and H (Headless or optional heads) - to ensure full MACH compliance. We also look at interoperability with the MACH vendor ecosystem, ensure that licensing/provisioning is truly usage based, and that a vendor’s vision and roadmap truly embraces MACH principles. It begins with a live call/product demo, to get a deep understanding of the technical, architectural and usage aspects of the platform/software or the technical capabilities, designing and implementing MACH architectures.
2023-05-30
The New Approach to TCO for Digital Commerce
TCO is a crucial measure for organizations looking to make informed decisions about their investments. By accounting for all the costs associated with a product or service, TCO aims to provide a comprehensive view of the financial impact of a decision. In today's cost-scrutinized business environment, including TCO in your decision criteria is more important than ever.
2023-05-26
MACH Global Research 2023 Blog Series Pt. 3: Adapting To An Evolving Landscape
In March, we released the results of our third annual global IT decision maker research, which surveyed 500 tech leaders from Australia, France, Germany, UK and the US. We sought to understand how MACH investment has accelerated over the past 12 months and what impact that is having on organizations’ ability to thrive in a difficult economy. We’re publishing a four part blog series to dive further into each of the four key research areas within the report.
2023-05-24
What is an Experience Data Platform and how can it fast-forward your composable/MACH journey?
The MACH/Composable movement has gained great momentum in the last years and during 2023 Gartner predicts that 60% of companies will seek composability in their tech investments to gain speed and agility. With a composable approach to the technology stack, companies can quickly adopt changes and meet the evolving needs of customers. A composable approach involves breaking down the technology stack into modular, reusable components that can be easily assembled and reassembled to meet changing business needs. Using this approach, companies can easily add or remove components as needed, without disrupting the entire system.
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2023-05-22
MACH Certification - Prerequisites for SIs
As the adoption of modern, composable technology continues to grow, businesses are seeking out experienced and certified MACH System Integrators (SI) to help them transition and manage their tech environments. If you're interested in becoming a certified MACH SI, there are certain prerequisites your agency must meet before being considered. This blog focuses on criteria for a standard SI. The MACH Alliance also encourages boutique and global SIs, and the criteria is adjusted accordingly.
2023-05-09
MACH TWO: The Art and Science Powering the Future of Business
Building on the success of last year’s MACH ONE conference, we’re coming back for an even bigger, better MACH TWO in Amsterdam June 13-14. Our annual conference has quickly become known as THE event of the MACH calendar. If you're considering replatforming to a composable stack, already on your journey, or would like to know more about the next big technological shift, this is not to be missed.
2023-04-27
Smart localization, the MACH way
Driving business growth is the smartest way to navigate uncertainty, and successful localization is one of the biggest growth drivers. Localization allows companies to grow by being able to communicate in their new markets and regions in a more effective way, which helps its products or services reach customers around the world. To do so successfully, companies need to underpin their localization program with robust and scalable localization technology, which in this case can only mean a translation management system (TMS).
2023-04-25
MACH Global Research 2023 Blog Series Pt. 2: The Growing Urgency For Tech Innovation
In March, we released the results of our third annual global IT decision maker research, which surveyed 500 tech leaders from Australia, France, Germany, UK and the US. We sought to understand how MACH investment has accelerated over the past 12 months and what impact that is having on organizations’ ability to thrive in a difficult economy. We’re publishing a four part blog series to dive further into each of the four key research areas within the report.
2023-04-21
Four Things Digital Leaders Really Need to Know About Composable and MACH
At the MACH Alliance, many business and technical decision makers in brands who are looking to transform their digital experiences ask us: Is composable the same as MACH and why should we care about a difference? And for every one person who asks, there are typically at least a dozen who do not.
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2023-04-20
MACH Certification: A Seal of Confidence
2023-04-20
What Does it Mean to be MACH Certified?
2023-04-19
Start Your 2023 E-commerce Transformation with Search and Discovery
We live in troubled times. From layoffs across tech companies, to slowing consumer spending, to bank runs, it’s difficult to predict what the world will look like tomorrow and to decide what to prioritize. For e-commerce companies trying to decide how to operate in the current economy, there are a lot of question marks. Do you cut all new initiatives to conserve capital? Do you continue your digital transformation as planned? Do you hunker down and wait for the next crazy punch life will throw at us (I’m personally betting on bear attacks)?
2023-04-14
Spotlight on Enablers: How Vercel supports MACH stack adoption
Vercel, a cloud platform for frontend developers, is an Enabler member of the MACH Alliance, joining forces with like-minded companies to support brands in reaching their true potential. MACH Enablers support functional areas of a MACH architecture. In this blog, we spoke to Jen Shumann Chang, Vice President of Partnerships, and Ben Seymour, Director of Sales Engineering at Vercel, to learn more about their experience with the MACH Alliance, the benefits of membership, and the role of enablers like Vercel in the evolving world of MACH.
2023-04-12
MACH Global Research 2023 Blog Series Pt. 1: So Many Upgrades, So Little Time
We recently released the results of our third annual global IT decision maker research, which surveyed 500 tech leaders from Australia, France, Germany, UK and the US. The goal was to understand how MACH investment has accelerated over the past 12 months and what impact that is having on organizations’ ability to thrive in a difficult economy. We learned that business leaders deeply feel the urgency to innovate in order to stay ahead in a rapidly changing business environment, and they view MACH (Microservices, API-first, Cloud-native SaaS, Headless) as a means to respond to economic volatility.
2023-04-11
Cloudinary State of Visual Media Report
When we launched our inaugural State of Visual Media four years ago, we did so in part to better understand how brands were harnessing the power of visual media. We were seeing successes first hand across our customer and user base but the report would offer a data-first view into which trends were truly bubbling to the top and which might be waning.
2023-04-03
Meet Your MACH Alliance Ambassador: Claire Thelliez, Director of Information Systems/CIO at Promod
Promod is a French fashion label for women, and its mission is strikingly familiar to that of the MACH Alliance – to be drivers of change toward what’s next and what’s better. It’s a common denominator in the mindset of business leaders across so many industries: Challenging the status quo isn’t the best option, it’s the only option. It’s that desire for a better way forward that makes Claire Thelliez, Promod’s Director of Information Systems and CIO, such a strong fit as a MACH Alliance Ambassador.
2023-03-24
Spotlight on Enablers: How MongoDB Delivers the Foundation for MACH Adoption
MongoDB joined the MACH Alliance in January 2022 as one of the first Enabler members. As a leading cloud-native general purpose database platform, MongoDB has long been an advocate of microservice architecture enabling modern, flexible, and composable technology ecosystems for its 40,000 customers, spanning 100 countries.
2023-03-22
MACH Annual Research
MACH Alliance, the group of independent tech companies dedicated to advocating for open, best-of-breed technology ecosystems, today released the results of its third-annual Enterprise MACHified research, conducted by independent research firm MEL Research in December and January.
2023-03-20
Shoptalk Vegas: Buzzword bingo
2023-03-10
Meet Your MACH Alliance Ambassador: Scott Fraser, Director of Digital Product, Screwfix
At Screwfix, Scott leads the company’s Digital Products function. In this role, he architects the digital experiences that customers and employees use daily. He also supports and shapes the underlying composable architecture that gives the business the flexibility and pace of adaptability it needs to succeed in today’s volatile economic climate.
2023-03-03
AI for ecommerce
First things first: AI is not coming for your job. Instead, it can massively enhance and streamline your work by removing some of the drudgery and complexity. For your business, it can unlock new opportunities, grow revenue, assist with cost management, and wow your buyers.
2023-02-21
The Benefits of a MACH-compliant Customer Data Platform
Compliantly collecting customer data with a CDP can help your company meet consumer expectations with personalized experiences.
2023-02-20
Staying Focused: Why We’re Expanding the MACH Alliance Advisory Board
2023-02-15
Meet Your MACH Alliance Ambassador: Gordon Lucas, Global Digital Technology Director, Costa Coffee
You don’t have to be a coffee lover to appreciate how far Costa Coffee has come in its digital transformation. With over 4,000 coffee shops spanning more than 30 countries, the 51 year-old company also boasts over 14,000 self-serve Costa Express coffee machines.
2023-02-14
4 Reasons You Should Integrate a DAM With Your PIM
If you’re an enterprise company making or selling loads of products, then no doubt you have a ton of data and important information about those products that needs to be managed. And, it’s likely you achieve that with a product information management (PIM) system.
2023-02-13
Launching the MACH Book
With MACH an established and busy category, it’s not always easy to know where to start and who to talk to. To help CTOs, CIOs and digital leaders on that journey, we’re launching the MACH Book, showcasing MACH Alliance member companies and all the community has to offer!
2023-02-10
Recession Resilient IT Architecture
With volatility continuing to rock global markets, CIOs and his/her C-suite colleagues are bracing for continued tough times as we look ahead in 2023. That calls for revisiting budgets, revisiting vendor relationships in preparation for potential cut-backs, and certainly also for protecting market power and relentlessly hunting all possible sales opportunities.
2023-02-09
Meet Your MACH Alliance Ambassador Chandan Kumar, Digital Architect - Fisher & Paykel Appliances
Chadan Kumar has traveled the world during his career. But it was his move from Dubai to New Zealand in 2020 that the Digital Architect for Fisher & Paykel Appliances said was a defining moment.
2023-02-06
What is a MACH-Certified PIM & Why Do You Need One?
Headless commerce provides the scalability and flexibility that brands and retailers need to grow, but requires a strong foundation of product information management (PIM).
2023-02-01
Meet Your MACH Alliance Ambassador: Ian Rosen, President and Chief Operating Officer, Harry Rosen
Dressing well may run in the family, but Ian Rosen wants to make it easy for everyone to be expertly styled so they can look good, and feel good, in everything they do. Rosen, who is a third-generation leader of the well-known Canadian menswear brand, Harry Rosen, is currently President and Chief Operating Officer of the business, which operates under three banners: The core Harry Rosen physical and online stores, the outlet division which includes five locations and the discount online experience, Final Cut by Harry Rosen.
2023-01-27
Re-platforming to MACH without any negative business impact!
You are considering re-platforming a major customer-facing website. But you are rightly concerned that it could negatively impact business during the cutover. How would you manage this?
2023-01-25
Meet Your MACH Alliance Ambassador: Mark Elliott, Chief Architect at Boohoo Group PLC
There’s a lot to love about Boohoo Group PLC. Its 13 market-leading brands seem to offer something for everyone. Whether you’re in the market for swimwear or office attire, bright pops of color or understated, men’s wear or women’s, the Group’s portfolio of e-commerce fashion labels has you covered.
2023-01-18
Creating a Seamless Omnichannel Experience: Add It to Your New Year's Resolutions
2023-01-04
MACH At Different Levels
MACH represents a modern approach to software design that emphasizes modularity, flexibility, and scalability. By leveraging the principles of MACH, organizations can create complex systems that are built out of smaller, independent components, allowing them to quickly respond to changing business needs and take advantage of new technologies and opportunities.
2022-12-28
How To Build Your Own Composable, Ethical Enterprise
Today, we rightly prize organizations that are sustainable and ethical but surprisingly few people realize that it’s now possible to build an enterprise that is, off the shelf, based on great values as well as great technology.
2022-12-09
How to future-proof your eCommerce?
How do you future-proof your business? It’s all well and good investing considerable sums upfront to install a shiny, all-singing, all-dancing (for now) monolithic platform.
2022-12-08
Meet Your MACH Alliance Ambassador: Andrei Rebrov, CTO & Co-founder at Scentbird
Buying a new bottle of perfume or cologne can be somewhat of a commitment. Fragrances aren’t exactly inexpensive, and if you don’t love what you purchased, you’re stuck with a full bottle.
2022-12-02
How boohoo carved out a MACH keystone for fast-growth e-commerce
Steve Nolan and Mark Elliott were relative newcomers to fashion e-commerce giant boohoo but they faced a conundrum when the company was rapidly assembling a ‘who’s who’ of UK retailers. Their job: to ensure that technology acted as an accelerator rather than a boat anchor slowing down the business.
2022-11-29
What is Composable Commerce and Why is it Important?
There seems to be an almost endless stream of new channels cropping up every single day. Whether it’s new retailers coming onto the scene, social media apps looking to break into eCommerce, or new technology permeating the retail landscape, brands and retailers are struggling to keep up. Why?
2022-11-23
MACH Aids Emma Sleep’s Expansive Dream
Combining world-class engineering with industry-leading sleep research, Emma Sleep has made its name in award-winning mattresses but it’s far from a sleepy business and its expansion plans call for moves into related markets and even apps. CTO Andreas Westendörpf is conscious of what is being asked of him: “[We need to] scale up, expand in different ways at the same time. Missing opportunities in business development [would be] a big problem.”
2022-11-21
Meet Your MACH Alliance Ambassador: Sara Du, CEO and Co-Founder, Alloy Automation
Sara Du, CEO and Co-founder of Alloy Automation, has an unusually impressive resume that dates back to her high school days. In high school, Sara started contributing to open source projects online and officially began her career at DoNotPay, the so-called “world’s first robot lawyer.” DoNotPay utilizes AI to help consumers fight parking tickets and bank fees - among other things - with the goal of leveling the playing field by making legal information and self-help more widely accessible. There, Sara worked on foundational automation tooling, tinkering with concepts that would inspire her own company just a few years later.
2022-11-18
MACH-based Digital Asset Management
How a MACH-based DAM helps in driving agility and speed to market in an ever-growing library of media assets
2022-11-15
Mind the Dot: How to read analyst evaluations through a MACH lens
Technology continues to evolve as we move toward a future of modular digital experience technology architectures that are flexible and easy to maintain. As an industry body advocating for this future, one of our core objectives is supporting buyers to navigate the journey to composable architectures.
2022-11-07
MACH Certification Serves as a Vendor Benchmark for the Market Shift to Composable
We have been vocal for some time that the market shift to MACH technology represents a major challenge to the position of long-established enterprise suites. Even the biggest tech companies are going composable with a focus on APIs and desire to be MACH. We fully encourage it.
2022-10-20
Making the Case for MACH - Comprehensive ‘how to’ Guide for Senior Business Leaders
2022-09-27
Women in MACH Manifesto for Gender Equality
2022-09-08
8 Best Practices for Composable Commerce
Sennheiser has been a major player in consumer electronics for over 70 years. But their high-traffic ecommerce properties aren’t built in the way you'd expect—in fact, they couldn't build the ecommerce experiences they wanted on a traditional platform.
2022-08-31
Taking the MACH philosophy to advance the Physical Store
Stores are undergoing a transformation, not only in their purpose in the wider customer journey, but in terms of their technological backend.
2022-08-18
MACH-Based Product Information Management – a Step Towards Composable Commerce
2022-08-16
An interview with Casper Rasmussen, our new MACH Alliance President
An interview with Casper Rasmussen, our new MACH Alliance President
2022-08-04
Why is Gartner so excited by new digital commerce waves?
2022-08-04
A guide to MACH-based order management - future proof your fulfilment
2022-05-26
Data in a MACH vs Monolithic tech setup
Modern CX leaders understand that adaption to the ever-changing landscape of customer experience is crucial to meeting the needs of customers, and that speed of digital innovation is key. To stay ahead, digital experience must flourish at the same pace as customer expectations and behavior –or you risk falling behind.
2022-05-23
Gender balance? Don’t get mad, get even
If the medium is the message, what does a 95% male speaker line-up communicate to the world? That’s the question we – three organizers of the first ever MACH ONE conference – had to ask ourselves a few weeks ago.
2022-05-02
5 reasons not to join the MACH Alliance
2022-04-13
The MACH Alliance Community is Hiring
2022-03-08
Our 2022 Research Shows MACH Adoption Is High On The Agenda for Tech Leaders
The ‘Enterprise MACHified’ 2022 study, conducted by Mel Research and commissioned by the MACH Alliance, polled senior level technology decision makers (CIOs/CTOs, VP/SVP, Senior Manager) in the U.S., U.K. and Germany. The study is designed to show the state of MACH adoption in these major geographies. It’s clear from the findings this year that intentions to move to MACH architectures remain and progress has been made over the past year with a 19% increase in companies that have moved away from a monolithic stack to best-of-breed. Tech leaders see MACH technologies as the future of architecture with 79% planning to increase investment over the next 12 months and beyond. While intentions are high and 82% of IT leaders say infrastructure is keeping up with customer demands, less than half are satisfied with their ability to deliver customer experience (CX) improvements at speed. This statistic is perhaps the most concerning. But this is where MACH comes into its own, so we would expect improvements over the next 12 months based on MACH intentions cited. It’s also a big reason why the drivers of MACH transition are pull not push. While cycle of release issues and on-premises costs remain a huge burden for organizations, they rank lowest among the drivers. Instead, speed, privacy and ever improving customer experience needs come out top. Overall the findings are encouraging and show that we are moving in the right direction. As an Alliance that advocates for the power of MACH architectures, we are committed to promoting the long-term benefits and ROI that a move to MACH can deliver. In this blog post, Adam Sturrock and Matt Bradbeer break down every component to consider when calculating the Total Cost of Ownership and ROI of a MACH-based architecture. Take a look at the key findings and full survey report. How does your organization compare?
2022-02-21
A MACH-Centric Approach to Digital Innovation
2022-01-17
AWS Joins MACH Alliance
2022-01-13
How MACH Enables the Dynamic Store
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2022-01-11
How MACH technologies allow you to adapt your digital experiences easily
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2022-01-07
Search & Mech: How to create contextual commerce experiences
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2022-01-06
Gamification tactics for retail brands
2022-01-05
Headless Commerce is getting more and more accessible
2021-12-29
Why we added an Enabler membership category
2021-12-23
What. A. Year.
2021-12-22
Using MACH To Win With Today’s Consumer
2021-12-22
The Power of Headless Commerce
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2021-12-17
What does digital agility mean to your business and how does this benefit your customer?
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2021-12-10
How the MACH Alliance certification works in practise -- Interview with Morten Næss
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2021-12-09
When and How to Move From a Monolithic Approach to a Composable Platform Ecosystem
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2021-10-26
MACH architecture: Unleashing the checkout to unlock revenue
2021-10-20
Why ‘dark stores’ can be a model for omnichannel excellence
2021-10-19
Meet Your MACH Alliance Ambassador: Dylan Valade, Head of Global E-Commerce Technology at PUMA
2021-10-14
Why only companies can be MACH certified, and not products
2021-10-13
flaschenpost.ch finds the ideal blend for tomorrow’s digital wine trade
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2021-10-06
Not only for the Players: Gamification in Food Apps
2021-10-01
The Benefits of Headless Promotion Management Software
2021-09-29
To provide omnichannel experience during the pandemic, Foodl choose MACH approach
2021-09-22
Santa Monica Seafood Leverages Headless for DTC Success
2021-09-20
"Click and Collect" is blossoming, and it will stay with us
2021-09-16
Four Pillars Gin Spirits Lifted with Headless Tech Stack
2021-09-14
The Role of Order Management in Headless Commerce
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2021-09-07
Moving From Bricks to Clicks in Food and Restaurant Industry
2021-09-01
REWE Scales the Online Grocery Marketplace with a Flexible MACH Architecture
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2021-08-23
Why and How to Move to Direct to Consumer Online Sales as a Manufacturer?
Join the movement
Our certified members are trusted companies that embrace MACH philosophies and offer MACH-certified services. To become an Alliance member and carry the MACH Certified seal, a company must be in full compliance.
- Certified Member Certified members of the MACH Alliance are part of a global collective working together to shape the future of enterprise technology. To become an Alliance member and carry the MACH Certified seal, a company must be in full compliance. Member types include; ISV, Start-up ISV, Boutique SI, SI, GSI and Enablers.
- SupporterIt's really important to us that we maintain an open dialogue with the broader industry and bring diverse, expert opinions into the conversation. The Supporter membership category is for those companies that sit outside of the requirements we have for MACH Certification.
- AmbassadorsWe welcome a limited number of individual industry leaders who actively support and contribute to advancing the adoption of MACH globally.
